Synaptic Connections Newsletter 2019 Week#09
February 25, 2019 www.Synapticpackaging.com Image - Crested Butte, Colorado
Week#9 of 2019
Keeping with last week's topic of end-of-life solutions for packaging waste - today, we explore composting. Composting of packaging is in the early days of infrastructure building, refining of the value-proposition, and scaling operations. We find there are two primary strategies at play with compostable packaging. One is a strategy to have the package be the delivery vehicle for food waste to the composter. The second, is to engineer a less harmful package solution that will not accumulate in nature. This second strategy is the 'banana peel' vision for packaging.
Studies have shown that compostable packaging does increase the collection of food waste for composting. These studies were done in contained environments such as stadiums and sporting events. When a compostable packaging system was offered, more food was collected and diverted to the composter. In 2014, roughly 15%, or 38 million tons of landfill waste in the USA is food waste and appropriate for diversion to composting. For more details, check out our BLOG.
There are still many challenges to implement compostable packaging systems. Most notably, when the solution is placed in front of a consumer it needs to be simplified with clear instructions. When you consider all of the components and performance expectations of a packaging system this can be surprisingly complex. At Synaptic Packaging, we are still bullish on this innovation opportunity, and we are supporting brands, and converters with the development of new technologies to expand this portfolio of compostable products.
Enjoy the selected news stories this week, and we hope they stimulate engaging dialogue with your colleagues. Our goal is to get you thinking about innovation, and opportunities for commercial growth through the lens of sustainability.
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February 25-28 Feb, SWANA, Boston, MA